28 October 2025

Sri Lanka’s Tourism Soars in 2025: Nearing Two Million Visitors and Counting

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An Island Reclaiming Its Place on the Global Travel Map

Sri Lanka’s tourism industry is back in full swing, showing remarkable growth in 2025. By mid-October, the island welcomed over 1.8 million international visitors, marking a 12% increase from last year. The numbers, released by the Sri Lanka Tourism Development Authority (SLTDA), paint a promising picture of steady recovery, with 75,657 tourists arriving in the first half of October alone.

India Leads the Way

India continues to top the list of visitor arrivals, with nearly 400,000 Indian tourists visiting Sri Lanka by October. The island’s proximity, affordable air connectivity, and growing interest in wellness retreats and cultural experiences have strengthened Sri Lanka’s appeal among Indian travellers. From temple visits to scenic highlands, the connection between the two nations continues to grow deeper every year.

Israel, Germany, and Russia Follow Strongly

A significant surge from Israel — with a 46.8% increase — shows how Sri Lanka’s beaches and adventure activities have captured the attention of Israeli holidaymakers. German arrivals grew by almost 40%, driven by interest in wildlife safaris, Ayurveda, and sustainable travel. Meanwhile, Russia’s 125,000 visitors underline the country’s strong presence in Sri Lanka’s luxury travel segment, especially in high-end beach resorts and private retreats.

Europe and Beyond: A Broader Global Appeal

European visitors are showing renewed enthusiasm. Germany, France, and Australia remain key contributors, with travellers drawn to Sri Lanka’s Cultural Triangle, tea estates, and UNESCO heritage sites. The rise in visitors from the Netherlands, Italy, and Canada further highlights the island’s expanding global footprint.

Holiday Tourism Leads the Charge

According to SLTDA, nearly 85% of travellers visited for holidays, reaffirming Sri Lanka’s position as a preferred destination for leisure. Business travel is also gaining momentum, thanks to the island’s emerging reputation as a regional hub for investment and conferences.

Looking Ahead: A Future of Growth and Diversity

With eco-tourism, wellness getaways, and adventure travel on the rise, Sri Lanka’s tourism story is only just beginning. Backed by improved infrastructure and innovative marketing, the island is on track to cross the two million mark by year’s end — a powerful testament to its enduring charm and resilience.

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